Tips To Optimize Google AdSense Ads For Blog
Today i'm posting a new brand new tips for you and every one want to increase there earning it is good and natural sence but if you want to increase your earing overnight it is not possible in early stage especially beginners. The reason for this is, most people either don't know about, or don't have any alternate sources of income for their blogs. Hence, AdSense has become their go-to place when it comes to making a living online. A lot of people have asked me this; how to use AdSense correctly and earn more money through it? Indeed, when you think about it, it's no piece of cake. It requires much thinking and effort to do it correctly. From choosing the right colors to reducing you bounce rate, there's indeed a lot that can be done. In this post, I'll hopefully address some of the problems that people face.Before starting off
Patience, my friend. Some people, especially beginners, seem eager to set up AdSense ads. Too eager, in fact. So much so that they set up ads merely weeks after setting up their blogs, if they get approved, that is. What most fail to understand is, a high traffic is the key to AdSense. You can only benefit from these ads if you have a decent amount of traffic flowing. Prematurely setting up ads may do more harm than good. Not only will you generate little income, you existing traffic will stall as well. Why? Well,think about why Wikipedia is the leading source of information. It has no ads! Even if they were to start advertising now, it wouldn't make much of a difference. But sites that start anew, but incorporate ads from the very start lost their credibility.Secondly, earning online is a game of patience, where the impatient often tend to lose. Rushing into things will make things messy. The messier they are, the harder it is to extricate oneself from them. So being patient might pay off. Besides patience, you need to have determination, and the will power to work hard every day. And be ready to accept what you are getting. You need to make sure that you have a similar mind-set before setting up ads on your website or blog.
Optimizing your AdSense Ads
Above the fold refers to the visible part of a magazine or newspaper that is lying folded on a shelf or a table. In other words, its the area where the eyes first snap to. When a visitor lands on your page, They first look at the top, left side of your website or blog Normally, this is where your page header and/or site navigation lies. If possible, use an ad banner directly below your header. People need to see your ads if they are going to click on them.Don't use any other major ad blocks in this region, though. Your site or blog should not look cluttered with ad banners right from the top. A banner at the top and a smaller block in the sidebar is the maximum you should use. If your site looks cluttered with ads, your bounce rate may increase alarmingly, which should not be allowed.
A word about ad units
Opinion from mostly bloggers shows that the most popular ad blocks are; 336x280 for text ads, 330x250 for images, and 160x600 for side-bar banners. Use these different ads block sizes for the best performance and earning.
Choose a right place
aside from using ads in the above the fold region, you can place ads in other key areas. For example, above your posts as on this start page. Don't place ads in the middle of your content . This is very annoying, even to a blogger-sympathetic person like me and you.Colors is very important
Most people over-look the importance of this simple point. Try out different color schemes with your ads. Contrasting colors are generally preferred. Some people try to fool their audience by using the same ad colors as their blog theme, and putting the ads hidden between their content. This does not fare well with the audience. Your ads must be clearly visible. Don't try to mess with the ads though. Adding stuff like borders won't make Google happy because google is too smart than you and me.Multiple ad units?
Also, use a reasonable number of ad blocks. Don't use too many ads blocks. Google AdSense puts a limit on this number in the first place. But that doesn't mean you have to cap that limit. Just don't use too many ads that your website looks cluttered or just for earning.Images is important.
People search for images almost as much as they search for text. Therefore, it is highly likely that visitors would stumble upon your ads through an image search. Upload high quality images to your log to increase your traffic and generating more and more income.Must follow the rules
Google AdSense has some very strict rules and terms of services. Make sure you read them and adhere to them. In case of any violation, your account might get banned, which is one of Google's favorite things to do. Don't give them any reason. Don't click on your own ads, don't over-use ad blocks, don't use pop-up ads, etc.Don't try to be clever
No daught you are smart,but Google is smarter then you. It isn't the leading analytics provider without a reason. Using dynamic IPs and proxys to click on your own ads can still land you in trouble. Asking your friends to click daily won't do much good either. Google carefully monitors the click-through rate to audience ratio from a particular country. So if you are planning to out smart Google, forget it and you will most likely end up in trouble.Must focus on keywords
you must be aware of high paying keywords. Every keyword is not paying the same amount for each clicks. Therefor, it’s advisable to find and insert high paying keywords in your blog or posts. Let me show in this post how to find high paying keywords for adsense.The simple and free tool we can use for this purpose is , Google keyword tool. It’s a free product for adsense users. Google keyword tool is not designed for publishers like us, it’s designed for advertisers who are looking to advertise through Google adwords. But, as publishers and bloggers we can utilize this product to find the high paying keyword for adsense.
Ok, lets go with an example.
If you are planning to write a post about “Webhosting”, go to Google keyword tools and enter the keyword phrase.
Some filter options are available under Advanced options.
Once you press the Search button, it will list out the keywords related to search term. The fields are easy to understand.
If you still can’t find the very suitable keyword for ‘Webhosting’, this can be filtered by Match Types in left side.
Remove the ‘Board’ type and select either Exact or Phrase.
‘Exact’ will bring the more relevant keyword for your search term.
“Phrase” will bring the same search term text in keywords.
But, we are here to get the high paying keyword related to ‘Webhosting’, so first do not not change any filter types under Match Types.
The first result screen in Google keyword tool doesn’t show the Estimated Avg CPC ( which decides the value of keyword), we have to enable this column by doing following steps.
Click on columns in right side of menu bar and select the Estimated Avg CPC.
What is Estimated Avg CPC?
As I said earlier, this tool is for advertisers. If I’m a advertiser and want to advertise my product or service through Google adwords, then I have to select some keyword for each ad slots.
For example if my main keyword for this ad campaign is ‘webhosting’, then I have to bid (pay) more than Estimated Avg CPC for ‘webhosting’ keyword for a click to beat the competitors. So, my ads will be displayed in Google’s first search result (Search results related to webhosting), top blogs and blog posts related to ‘webhosting’.
So, obviously high Estimated Avg CPC means, high pay out for publishers also if we get the correct ads.
Now click on Estimated Avg CPC column to sort the filed.
Here you have to understand something clearly and select the correct keyword.
Competition
Again this is not for us, this means the competition between advertisers, there are more advertisers bidding and advertising on this keyword.
If you want to find the competition for specific keyword as a blogger, then just simply type this keyword in Google and see the number of search results found.
The arrow mark I showed next to Competition column will give more ideas on this keyword about trend and history from Google Insights. It’s another handy tool for bloggers to find out the good keyword and niche for a blog or post.
Global and Local Searches
This should be considered too. If you target only high paying keyword but no one is searching that, then its pointless and you can’t make any money from adsense.
You should be very smart to select the correct high paying keyword. If you select the high searched keyword, then it will have more competition. Getting in to Google’s first page for this keyword is not at all an easy task.
In this example, I would prefer to write about ‘ Top web hosting’. Its having high paying keyword with good search history.
But unfortunately, its having more competition with 140,000,000 results (as of today). so I don’t think I can beat them.
Feel free to drop your comments and suggestion about these post.
If you find this article useful, please feel free to link to this page from your website or blog.
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